The project entitled ‘The Word is a Powerful Ruler’: the History, Forms, and Cultural Fate of Greek Persuasive Speech focuses on Ancient Greek literature and rhetoric. Its goal is to enhance 4EU+ students' appreciation of their cultural heritage and equip them with skills in civil discourse and critical analysis, thereby contributing to a democratic European society that prioritises effective communication. To propose viable solutions for joint 4EU+ curricula, the team will cultivate and expand upon the existing shared scholarly interests and experiment with innovative teaching methods within an ambitious educational plan that integrates both Italian and French academic activities.