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2024 Visiting Professors

Maria Cristina Paganoni

☮️ Peace | 🎒 Tourism | 🗣️ Communication


Project description

The research project “Peace Communication in Tourism” addresses the potential of tourism to develop and disseminate place narratives and practices that actively engage in promoting peace, transnational understanding, sustainability, inclusion, and meaningful participation. The Prague Trail for Peace and Non-Violent Resistance, with its eighteen stops spanning twenty kilometres, serves as an excellent case study for this initiative, inspired by the legacy of Czech-Austrian pacifist Bertha von Suttner, the first woman to receive the Nobel Peace Prize.

To achieve its goals, the project employs a discourse-analytic methodology, drawing on linguistic and semiotic insights, and aligns with the open science principles central to the 4EU+ mission. The two-month, research-intensive Visiting Professorship will be carried out in collaboration with the Institute of Communication Studies and Journalism, Faculty of Social Sciences, and the Peace Research Center Prague, an interdisciplinary hub of excellence based at Charles University.

Period abroad: February - April 2025

Maria Cristina Paganoni’s thoughts on peace and collaboration

A commitment to peacebuilding 

"Through this project, I hope to contribute to a broader appreciation of how tourism can convey a different understanding of heritage and place and inspire peaceful collective action for a better world, especially in the younger generations."

The power of networks  

"I am excited about the opportunity to spend a period of research in Prague in contact with colleagues from Charles University, with whom I have networked in the past four years thanks to the 4EU+ Alliance."